1. Fat kids already know they are fat. They are fat, not oblivious. The copy makes me want to spiral into a self-pity cycle. Advertisements to fight childhood obesity should make people want to get up and take action like, ” Fuck Yea! Gym time!!” but it has a more “FML. I am gonna die. ” effect. This ad is so depressing. Does it really need to be? I feel that there could have been a better approach to this. via newsweek

    Fat kids already know they are fat. They are fat, not oblivious.

    The copy makes me want to spiral into a self-pity cycle. Advertisements to fight childhood obesity should make people want to get up and take action like, ” Fuck Yea! Gym time!!” but it has a more “FML. I am gonna die. ” effect.

    This ad is so depressing. Does it really need to be? I feel that there could have been a better approach to this.

    via newsweek

Notes

  1. savasoo reblogged this from newsweek
  2. thischickmaria209 reblogged this from newsweek
  3. adi0s-t0read0r reblogged this from newsweek
  4. shecallsmeking reblogged this from newsweek
  5. queeriesandmore reblogged this from newsweek and added:
    Wow rude.
  6. poptarts-n-applesauce reblogged this from bootyisthetruth
  7. bootyisthetruth reblogged this from newsweek and added:
    This is terrible.
  8. wunderrbar reblogged this from newsweek
  9. maruzipanu reblogged this from newsweek
  10. shenanigansinpublichealth reblogged this from newsweek
  11. why-not-everything reblogged this from newsweek
  12. misandristscum reblogged this from anindiscriminatecollection and added:
    The HELL is this shit?
  13. anindiscriminatecollection reblogged this from newsweek
  14. nblgo reblogged this from newsweek
  15. jazulay reblogged this from newsweek
  16. dakhla92 reblogged this from newsweek
  17. parrismk reblogged this from newsweek
  18. you530 reblogged this from newsweek
  19. laughingandlifearemydrugs reblogged this from newsweek
  20. cat-bountry reblogged this from newsweek
  21. pharaohs-leather-pants reblogged this from dango-dango-dango-danidaikozuku
  22. think-and-inspire reblogged this from newsweek and added:
    they are just “thick” or “big boned” and they are that way because the whole family is that way (a.k.a FAT)
  23. nietorok reblogged this from newsweek and added:
    We’re not so sure if telling fat kids they’re fat is the right way to battle childhood obesity. newsweek:
  24. amycarr reblogged this from steampoweredmedia
  25. hushit reblogged this from newsweek and added:
    already know they are fat. They are fat, not oblivious. The copy makes me want...spiral...
  26. capturethecastle reblogged this from unforgivenminute
  27. glitterzombie reblogged this from zeezeescorner and added:
    It makes me so upset seeing fat kids. Especially if they arent poor, and the parents can aford to feed their kids...
  28. zeezeescorner reblogged this from newsweek