December 2011
6 posts
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“The greatest pleasure in life is doing what people say you cannot do”
– Stop being a pansy and do something with yourself. yes, you. go.
10 tags
ON THE ART OF THE ADVERTISING MISDIRECT
I know this reblog is long but if you are too lazy to watch them all, at least watch the first one.
adteachings:
A favourite tool of advertising creatives is that of the misdirect. It is a device that leads the audience to expect one kind of story or message before a completely different message (and, usually, the product) gets revealed at the end. Here’s a classic example, a gold winner at...
